The Israeli gaming industry is relatively young, but it has already managed to record global successes in the form of companies such as CrazyLabs, Plarium and Playtika. In addition, on any given day there are at least two games from an Israeli distributor on the top 10 of global gaming rankings, both in terms of downloads and revenue, according to a recent report issued by Israeli Game Association, GameIS.
The development of the Israeli gaming industry has been made possible thanks to the advanced Israeli ecosystem and the high capabilities in areas such as monitoring, data analysis and marketing. As of 2021, the Israeli gaming industry included about 200 companies that employed roughly 14,000 with a turnover of close to $9 billion. Concerning the number of employees, the latest figure represents a significant increase from the 4,000 people working in the industry in 2017.
Israeli companies prefer the mobile platform, and according to the GameIS study, last year 27% of Israeli applications were in the field of casual and casual-hyper, 14% role-playing, 10% simulation and 9% social casino games.
Despite the successes, the gaming industry in Israel faces quite a few challenges that it will have to meet in order to reach its global status.
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