With the Israeli flag behind him, Yisrael Beitenu Chair Avigdor Liberman holds up a red-lettered banner screeching, “Throw Haneen Zoabi out of the Knesset — now!” in the opening of the video clip launching Liberman' new public campaign. The tacky-looking clip, filmed in the party chairman’s office in the Knesset, is designed to bring about the removal from Israel's parliament of both Arab Knesset member Zoabi and her Balad Party, one of the Arab parties that makes up the Joint List.

With no special effects or sophisticated graphics, in front of a shaky camera, Liberman addresses the public while grasping the sign in both hands. He calls on listeners to pressure Knesset members and ministers — mainly from right-wing and ultra-Orthodox parties — to support a bill he proposed, nicknamed the "Zoabi law."

In his characteristic combative manner, Liberman briefly explains that the objective of the new bill is to strip the High Court of Justice of its authority to overturn decisions by the Central Elections Committee. The committee has the power to disqualify lists and candidates from running in the Knesset’s general elections. Under the current law, the decisions of the committee must be confirmed by the court. Prior to the two last election campaigns, the High Court overturned the committee’s decisions to disqualify Zoabi’s candidacy based on claims that she had supported terror.

Liberman ends the clip with, “If you support my position, like and share. Haneen Zoabi must be thrown out of the Knesset, once and for all.”