Iranian workers offload waste plastic, collected from Tehran, from a pick-up truck in the southern outskirts of the Iranian capital on February 25, 2012. The International Monetary Fund estimates that Iran's 2011 Growth Domestic Product (GDP) was 480 billion dollars at the official exchange rate, around 2.5 percent higher than the previous year. AFP PHOTO/BEHROUZ MEHRI (Photo credit should read BEHROUZ MEHRI/AFP/Getty Images)

How an anti-waste challenge went viral in Iran

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Iranian workers offload waste plastic, collected from Tehran, from a pick-up truck in the southern outskirts of the Iranian capital on February 25, 2012. The International Monetary Fund estimates that Iran's 2011 Growth Domestic Product (GDP) was 480 billion dollars at the official exchange rate, around 2.5 percent higher than the previous year. AFP PHOTO/BEHROUZ MEHRI (Photo credit should read BEHROUZ MEHRI/AFP/Getty Images)

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